Integrated Design
Architecture
We are proud to have served as the project’s executive architect working hand in hand with Chute Gerdeman, the store designer, to create this one-of-a-kind, delicious, Krispy Kreme flagship. This 4,500 SF location will operate 24 hours a day and will offer an immersive and interactive doughnut experience. With the world’s largest hot light to indicate when fresh doughnuts are made, Krispy Kreme brings doughnut making theater to Times Square. Other unique features include stadium‑style seating inside a faux Krispy Kreme Dozens Box and a 24-hour street pickup window.
